Rede Cidadã was established in 2002 to help develop a real social network that integrates complementary actions, generate synergy among three sectors of the economy, and integrate volunteer work. The goal of the organization was always to create and generate employment and income solutions for people at the base of the pyramid, and since its founding, Rede Cidadã has supported more than 103,000 people into the labor market.
The organization stands out by investing not only in technical training for those who participate in their courses. We understand that, as important as the benefits of the training, it is crucial also to support the dreams of these people and their emotional foundation. For us, life and work are of one value, and should go together to promote professional and personal development of human beings.
The organization offers different paths that promote social inclusion, wich have a common goal: to promote the human and professional formation of different publics aiming at the integration between life and work.
In 2015, after reaching the milestone of 50 thousand people inserted in the job market, Rede Cidadã identified the two main challenges reserved for the future:
1 - Increase the employee's time spent at work;
2 - Increase awareness of the integration between life and work as a single value.
To achieve this goal, Rede Cidadã has incorporated softskills into its training track, developing behavioral skills. The organization began to work to develop competencies and skills that enable different audiences to increase their employability. Our trainings go beyond technical skill: we develop in our audiences a better emotional coefficient, higher productivity and quality relationship. This new learning trail contributed to reduce the turnover rate in companies and respond to one of the challenges of corporate HR, responding to the following sentence:
“You hire for technical skills, but you quit for behavioral skills”.
Current projects and programs:
- Apprenticeship Program - It serves young people from the age of 16 and prepares participants to make an appropriate transition from the school to the working world.
- Inclusive Network Project - Aims to provide opportunities, train and direct people with disabilities (PwD) and rehabilitated to the labor market.
- Internship Program - A successful career starts by integrating emotional intelligence and technical skills. Therefore, Rede Cidadã launches an internship program that contemplates the development of emotional intelligence so that the trainee learns to deal with competences and skills of managing emotions and defining career with purpose.
- Legal – This project started in 2016, in a partnership between Rede Cidadã and the company J.Macêdo with subsidy from the National Development Bank, as a project of social responsibility, citizenship and social inclusion.
- Senior Network - This project aims to promote the integration of people aged 60 years or older into the labor market, with the objective of building a new life plan that allows greater attention to physical health, social life and quality of life.
- Start – That’s a partnership between Rede Cidadã and Accenture, which started in 2017 and continued until now. The project has already served more than 600 young people in a socially vulnerable situation.
- Social Exchange Project - In 2017, Rede Cidadã was invited to participate in the International Youth Fundation (IYE) Re-Connecting Youth: Exchanging Global Lessons methodological program, which aims to pursue best practices among social organizations around the world to be multiplied into US and international organizations. Since then, he has been exchanging experiences related to the methodology applied to the development of his projects with the American Youth Empowerment Project - YEP, located in the city of New Orleans.
- Corporate Inclusion Workshops - Aim to awaken and prepare companies for true social inclusion, sensitizing them about the importance of having an inclusive, empathic and developmental environment, where the contracting company plays a fundamental role in the public's trajectory in which refers to their integration into the world of work.
