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GENERATION is world ranked on thedotgood.
GENERATION is usa ranked on thedotgood.
GENERATION is an official contender on thedotgood
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Likes
2
Followers
Number of employeeS

400

Year of Registration

2014

Number of Followers

2

Annual income

US$ 66.5 million

Category of SGO

Non-profit

Country

United States

Founding Global CEO
thedotgood's take
What's so special with that SGO.
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With Generation, you have the perfect social good organization, but you need to sit back and breathe before you are ready to confront your scaling moment. Getting someone employed is a difficult task – even more so when people are ticking too few boxes to make it an easy catch for employers -, and from one economy to another, that is supposed to be a completely different story. Generation doesn’t mind: Any time a difficulty or specificity enters the field, Generation still matches employees and employers. Generation is serious about its tagline: “You, Employed.

Its success is communicative and operates as a key to many doors allowing Generation to think and apply tactical system change possibilities at any time.

Anywhere Generation engages in a conversation with a government, a city, a corporation or all 3 together, they come out of the room...

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With Generation, you have the perfect social good organization, but you need to sit back and breathe before you are ready to confront your scaling moment. Getting someone employed is a difficult task – even more so when people are ticking too few boxes to make it an easy catch for employers -, and from one economy to another, that is supposed to be a completely different story. Generation doesn’t mind: Any time a difficulty or specificity enters the field, Generation still matches employees and employers. Generation is serious about its tagline: “You, Employed.

Its success is communicative and operates as a key to many doors allowing Generation to think and apply tactical system change possibilities at any time.

Anywhere Generation engages in a conversation with a government, a city, a corporation or all 3 together, they come out of the room with a project, a joint initiative, a scalable and sustainable model to support inclusive growth and institutional strengthening.

With not yet 10 years of existence, Generation is still in its infant days and is promising to disrupt more. One thing to keep in mind though. Generation’s disruption is beautiful. Instead of destroying ‘old’ jobs against limited ‘smart’ jobs, its disruptive approach is fundamentally adding jobs to jobs.

 

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Mission statement
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Generation believes in the power of employment to change lives. Our mission is to transform education to employment systems to prepare, place, and support people into life-changing careers that would otherwise be inaccessible; and our vision is a meaningful career and sustained well-being for every person, anywhere in the world. We drive improved economic mobility for unemployed and underemployed individuals in 17 countries, and we advocate for new approaches to employment that will open up opportunity to everyone.

Jobs are critical catalysts for people to climb the economic ladder over the course of their lifetime, but the post-pandemic pathway into employment is steeper than ever for hundreds of millions of people unemployed or facing reduced income, with jobless youth and midcareer individuals hardest hit. 

Generation runs programs that prepare and place individuals into more...

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Generation believes in the power of employment to change lives. Our mission is to transform education to employment systems to prepare, place, and support people into life-changing careers that would otherwise be inaccessible; and our vision is a meaningful career and sustained well-being for every person, anywhere in the world. We drive improved economic mobility for unemployed and underemployed individuals in 17 countries, and we advocate for new approaches to employment that will open up opportunity to everyone.

Jobs are critical catalysts for people to climb the economic ladder over the course of their lifetime, but the post-pandemic pathway into employment is steeper than ever for hundreds of millions of people unemployed or facing reduced income, with jobless youth and midcareer individuals hardest hit. 

Generation runs programs that prepare and place individuals into more than 40 professions across 5 sectors: customer service and sales, healthcare, skilled trades, technology, and green jobs. Our 7-step program methodology yields high employment and income outcomes consistently and cost-effectively across countries and professions. We confirm job vacancies before starting programs, partner with employers to develop curricula, integrate technical and behavioural skills in our training, and track the personal and financial wellbeing of graduates for years after job placement. 

Based on the insights that come from sitting between thousands of employers and learners, we also conduct original research and share data on high priority global employment topics to inform decision-making by system stakeholders. We have published research about midcareer job seekers and career switchers that have spotlighted deep-seated ageism biases and the other challenges they face in accessing training and employment. We have also published research about entry-level hiring practices for tech roles, pointing to the value of skills-based hiring practices.

Generation measures impact against three types of metrics — breadth, depth, and durability — and our goal is to move forward on all three dimensions simultaneously and globally.

Breadth is the total number of graduates — Generation has 100,000+ graduates to date, including 50,000 in the past 2 years. By annual graduate volume, Generation is the largest multi-country ‘train and place’ program in the world. 

Depth metrics include job placement and income uplift. Eighty-six percent of graduates are placed in jobs within six months of program completion. Ninety percent of program participants are unemployed when they enter, but even those who were working see a 3-4x income increase over what they were making before, and cumulatively graduates have earned US$1 billion in wages. 

And Generation’s results are durable —  two to five years after graduation, the majority of our graduates continue to be employed and are earning above a living wage: 74% in high income countries (Australia, France, Hong Kong [China], Italy, Ireland, Singapore, Spain, the UK, the USA), 98% in upper-middle income countries (Brazil, Mexico, Chile, Colombia), and 58% in lower-middle income countries (India, Kenya, Pakistan, Ghana). We group our countries based on the Word Bank income groups.

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Impact

LATEST ANNUAL INCOME
US$ 66.5 million
Previous Annual Income
US$ 58.8 million
Latest Surplus/Deficit
US$ 356,442
Latest Net Assets
US$ 52.5 million
Name of Auditing Firm

Calibre (Bethesda, MD, USA)

LATEST FINANCIAL STATEMENTS
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COUNTRY (OR COUNTRIES) WHERE ACTIVE
Australia, Brazil, Chile, Colombia, Hong Kong (China), France, Ghana, India, Ireland, Italy, Kenya, Mexico, Pakistan, Singapore, Spain, Thailand, the United Kingdom, the United States
Latest ANNUAL REPORT
TAX YEAR END
Unknown

Governance

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Founding Global CEO
Mona Mourshed
SHORT BIOGRAPHY
Dr. Mona Mourshed is the founding CEO of Generation. Mona has decades of experience as a leader in the education and workforce space. She authored widely cited education reports, including Education to Employment: Getting Europe’s Youth Into Work, Education to Employment: Designing a System That Works, How the World’s Most Improved School Systems Keep Getting Better, and How the World’s Best Performing School Systems Come Out on Top. Mona previously founded and led McKinsey & Company’s global education practice, and led McKinsey’s global social responsibility agenda. She was selected as one of Fortune Magazine’s ’40 under 40’, sits on the boards of Last Mile Health, New America and Teach for All, is a member of the Council on Foreign Relations, and previously served on the Board of Governors of the International Baccalaureate Organization. Mona has a B.A. from Stanford University and a Ph.D. from MIT. She holds dual Egyptian and American citizenship.
Has Held position since
2015
Board Gender balance
9 women, 5 men
Number of Employees
400
Number of Volunteers
-

History

In 2012, McKinsey & Company released a report that explored skills gaps, youth unemployment, and existing challenges for education to employment programs — and prompted the desire to do more. This is why in late 2014 McKinsey founded Generation, a nonprofit organization with an initial dual mission to empower young people to build thriving, sustainable careers and to provide employers the highly skilled, motivated talent they need. Since launched in early 2015, Generation has become the largest and fastest-growing employment nonprofit that trains and places learners in jobs, by annual learner volume.

Generation’s journey can be summarized in three stages.

From 2015 to 2018, we focused on demonstrating the robustness of our methodology and building internal processes and systems to scale and measure our impact. In a short period of time, we more than doubled our country presence,...

Read more

In 2012, McKinsey & Company released a report that explored skills gaps, youth unemployment, and existing challenges for education to employment programs — and prompted the desire to do more. This is why in late 2014 McKinsey founded Generation, a nonprofit organization with an initial dual mission to empower young people to build thriving, sustainable careers and to provide employers the highly skilled, motivated talent they need. Since launched in early 2015, Generation has become the largest and fastest-growing employment nonprofit that trains and places learners in jobs, by annual learner volume.

Generation’s journey can be summarized in three stages.

From 2015 to 2018, we focused on demonstrating the robustness of our methodology and building internal processes and systems to scale and measure our impact. In a short period of time, we more than doubled our country presence, our professions portfolio and the number of employer partners.

From 2019 until the covid-19 pandemic hit, we adopted a systemic approach and focused on supporting public workforce systems and funding flows to achieve higher employment and income outcomes. We also broadened our learner profile to serve midcareer individuals in addition to youth.

The pandemic crisis deepened inequalities, barriers to employment, and skills gaps all over the world, so our third and current phase saw an expansion on our approach to include all adults and focus on economic mobility. We also started conducting and publishing original research.

Close to celebrating our 10th anniversary, Generation’s growth is undeniable.

We launched in five countries in 2015, and now we provide profession-specific training, support services, and job placement in 17 countries — Australia, Brazil, Chile, China (Hong Kong), Colombia, France, Ghana, India, Ireland, Italy, Kenya, Mexico, Singapore, Spain, Thailand, the United Kingdom, and the United States.

We reached 1,200 youth in 2015, and in 2023 we passed the milestone of having over 100,000 people graduate from our programs — 50,000 of those in the last two years — and in turn, those graduates have earned $1 billion in wages.

Generation started with less than 24 professions across four sectors — customer service & sales, digital and IT, healthcare, and skilled trades — and in less than 10 years we have added green jobs programs and expanded our professions into more than 40.

In 2018 Generation had developed partnerships with more than 2,650 employers since our launch, and by the end of 2022, the number of employer partners since 2015 surpassed 11,000.

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Legal Status
501(c)(3) in the US
Year of registration
2014
BYLAWS PUBLICLY AVAILABLE
Yes
BYLAWS PROVIDED ON REQUEST
Yes

Contact

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HQ LOCATION ADDRESS
1200 19th Street, NW
Suite 1110
Washington, DC 20036
United States of America
SOCIAL NETWORKS
WEBSITE
MAIN CONTACT EMAIL
info@generation.org
+1 (202) 629-4410